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Old 12-20-2005, 04:06 PM
DW Simpson DW Simpson is offline
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http://news.yahoo.com/s/ap/20051219/..._hating_barbie

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Researchers Find Barbie Is Often Mutilated By JILL LAWLESS, Associated Press Writer
Mon Dec 19, 6:02 PM ET

Barbie, beware. The iconic plastic doll is often mutilated at the hands of young girls, according to research published Monday by British academics.

"The girls we spoke to see Barbie torture as a legitimate play activity, and see the torture as a 'cool' activity," said Agnes Nairn, one of the University of Bath researchers. "The types of mutilation are varied and creative, and range from removing the hair to decapitation, burning, breaking and even microwaving."

Researchers from the university's marketing and psychology departments questioned 100 children about their attitudes to a range of products as part of a study on branding. They found Barbie provoked the strongest reaction, with youngsters reporting "rejection, hatred and violence," Nairn said.

"The meaning of 'Barbie' went beyond an expressed antipathy; actual physical violence and torture towards the doll was repeatedly reported, quite gleefully, across age, school and gender," she said.

While boys often expressed nostalgia and affection toward Action Man the British equivalent of GI Joe renouncing Barbie appeared to be a rite of passage for many girls, Nairn said.

"The most readily expressed reason for rejecting Barbie was that she was babyish, and girls saw her as representing their younger childhood out of which they felt they had now grown," she said.

Nairn said many girls saw Barbie as an inanimate object rather than a treasured toy.

"Whilst for an adult the delight the child felt in breaking, mutilating and torturing their dolls is deeply disturbing, from the child's point of view they were simply being imaginative in disposing of an excessive commodity in the same way as one might crush cans for recycling," she said.

Manufacturer Mattel, which sells 94 million Barbies a year worldwide, said the doll remained the "No. 1 fashion doll brand."

Mattel U.K. said that despite the findings of "this very small group of children, we know that there are millions of girls in the U.K. and across the world that love and enjoy playing with Barbie and will continue to do so in the future."
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Old 12-20-2005, 04:16 PM
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DoctorNo DoctorNo is offline
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For a minute, I was confused, because this is how I parsed the top of the article:

Quote:
Researchers Find Barbie Is Often Mutilated By JILL LAWLESS
Then I read the article trying to figure out who JILL LAWLESS is.
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Old 12-20-2005, 04:29 PM
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1695814 1695814 is offline
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Quote:
Originally Posted by DoctorNo
For a minute, I was confused, because this is how I parsed the top of the article:



Then I read the article trying to figure out who JILL LAWLESS is.
Yeah, I was wondering if it was some sort of euphemism (or whatever the word is I'm looking for) for the type of girl that would do something like this...kind of like John Q Public or Joe Sixpack or John Doe or Jane Doe or something.
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Old 02-12-2007, 12:32 AM
Mary Hardy Mary Hardy is offline
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Hee. I actually know Jill Lawless. Her Dad is a colleague (and a famous statistician) here at UW. You wouldn't know she was a Barbie mutilator, though she does look like a feminist, so it follows I guess.

My brothers used to ritually slaughter all my dolls with kitchen knives in midnight rituals.
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Old 02-12-2007, 12:54 AM
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Pseudolus Pseudolus is offline
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Quote:
Originally Posted by Mary Hardy View Post
she does look like a feminist
Dare I ask what this means?
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